Formoda news & blog

Formoda land biggest client to date

2nd February 2010 @ 8:14am

Touchwood are an international investment company based in Hong Kong, with offices in ten countries worldwide.

They have over 600 staff directly plus thousands more in the plantations they operate in many countries. Touchwood have been operating successfully for 16 years and aim to be a "Global 1000" (one of the most successful companies in the world) by the end of the decade.

With so many offices and staff in different countries worldwide it is imperative that everything Touchwood produce has the same look and feel irrespective of where it is designed and printed. Touchwood therefore turned to Formoda to discuss their existing brand and create a Corporate Style Guide which will ensure that the new brand is reproduced consistently across all marketing material.

Touchwood's Marketing Executive, Coran Maloney said "We first became aware of Formoda through a mutual client of ours in the UK. We noticed how everything from this company was professionally designed and followed the corporate branding exactly and we decided that Formoda could help us to do the same."

Formoda Director, Simon Dolley said "This shows the global nature of our industry and how it is possible for a design agency in South Devon to work with clients anywhere in the world. We have clients all over the UK and have worked with organisations in many different countries but to work with such a large organisation in the Far East is really a coup for us."

Formoda are currently working on the brand itself and stationery before completing the Corporate Style Guide. We will then be looking at Touchwood's other marketing material and re-designing the company website.

The current Touchwood website can be found at www.touchwood.com.