Green website design for efficient software company Passfield
23rd April 2012 @ 2:02pm
Passfield is a fully integrated software system, which gives horticultural nurseries full control over their operations. As the world's most comprehensive horticultural management software, Passfield offers tons of features to streamline processes.
Their previous website looked very dated and clunky and didn't provide Passfield with the required functionality so they approached us with the brief to create a simple, clean and fresh new website design with the flexibility to easily update the website content.
Having researched their target audience, Passfield needed a website design which was friendly, simple-to-use and conveyed technical expertise to appeal to the key decision makers.
Based on this brief, we designed a light website with a green, horticultural feel. The modern design is sophisticated without being too daunting and technical and the great use of relevant imagery helps to target the correct audience.
Our new website framework with super easy-to-use content management system allows Passfield to edit all content areas of the website and so keep the website up-to-date and relevant with latest news stories, case studies, videos and more.
Please visit the new Passfield Data Systems website to check out the new website for yourself!